Saturday, May 14, 2011

package deal

Still wondering why no one has bought anything from the website.  So I'm trying out the concept I had earlier, of creating higher-end packages for sale on the site, differentiating us from the competition.  Then I hit on the idea of matching as closely as possible the existing images from our suppliers and manufacturers.  Almost always, the models are wearing something that's not being offered for sale.  So I've started with a hot hot image from one of the lingerie manufacturers, illustrating the wrist-to-ankle cuffs they sell.  The model is wearing a leather bra and thong set, a studded leather collar, and black heels.  I've collected all those elements into a package, tabulated the costs, and then took about 20% off.  The final package costs almost $85, so it's not an impulse buy, but it's quite a deal, and would knock the knickers off any woman receiving this as a gift!   Let's see what happens.  I put up the first version yesterday, without the shoes.  >GO TO PRODUCT< 

This is a case of me actualizing the ideas that come to me, as it's always been.  After a few less-than-stellar ones, I'm regaining my dogged determination to pursue those ideas, each as though it's the best idea the world has ever seen.  That kind of naive optimism, you really can't believe anything other than that it's going to work, or you won't give it your all. 

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